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All prices are in CDN dollars!
Commercial pricing:
Starts at only $45 per month
- up to 1500 emails sent a month
Not for profit / Student / Personal pricing:
Starts at only $25 a month
- up to 1000 emails sent a month
One time setup fee of $250 for software licensing & your template design
Don't have the time or resources to build your own email newsletter? We will do it for you.
Ask about our monthly plan to build and send out your email newsletter for you!
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Email marketing: an introduction
Email has become a critical part of any firm's communications and marketing plan. It can help
retain customers, keep members informed, increase sales, fill seats, raise brand visibility and
help you grow your business. Email is faster and more affordable than traditional print mail,
and, by some measures, it offers the best return on investment of any marketing medium*.
But to work, email has to be done well. Content needs to be clear and compelling. Graphics
need to be visually appealing. Campaigns need to be personalized and relevant. Delivery
needs to be timely and accurate. And results need to be thoroughly tracked and applied to
future mailings.
And that's where we come in. With our help, you'll be able to:
Manage your audience lists...
You can easily organize your recipients into groups, or use our advanced search-and-segment
feature to find (and send to) people based on their interests, their geography, their past
response and more. Your customizable signup screens let new people sign up from any spot
on your website, and your customizable database lets you collect and store as much
information as you like.
Utilize industry best practices...
Whether it's following the rules of permission marketing, handling opt-out requests quickly,
interpreting bounces or making sure you're sending a well constructed email every time, our
service can help make sure you're on board with the latest industry trends and best practices
that will increase your delivery rates and improve your results.
Create and send stylish email campaigns...
Create stylish email campaigns using our intuitive click-and-build screens, or upload your
finished html campaigns. Either way, we'll help you prepare and preview your campaigns,
proof them for problematic content, and send quickly and accurately every time. And your
past campaigns are stored for easy access and linking later.
Deliver with success every time...
Our world-class delivery network ensures high delivery rates through our personalized sendoff,
ISP relationships, and delivery policies that can be fine-tuned down to the individual
mailing if necessary. Our engine handles every aspect of delivery for you, and our industry
know-how helps ensure the highest delivery rates possible, every time.
Track your results in real time...
You'll see who opened your campaign, clicked on every link, forwarded your campaign to
friends or signed up to get your future emails. You'll find out who bounced (definitely didn't
get your email) and be able to follow up with them. This is just part of our real-time response
tracking that lets you know just about everything that happens to your campaign, as it
happens. And because we store your results over time, you'll be able to learn from past efforts
to make your future emails enjoy even greater success.
*Direct Marketing Association Response Rate Study, October 2003
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